Yellow Parachute


K-12 Learning Solutions, a thriving B-to-C tutoring business, navigated the challenge of entering the B-to-B marketplace and sought a unique rebrand for differentiation. Recognizing the importance of a streamlined brand image during expansion, the company was repositioned as Yellow Parachute. This transformation aligned inner potential with a refreshed external identity, fostering brand loyalty and establishing a clear legacy for the future.